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VBR Savings
Welcome to Virginia's Blue Ridge (VBR)!
With the VBR Savings Pass visitors can easily access discounts to local attractions, restaurants, and shops. The VBR Savings Pass will be sent to you via text message or email and discounts can be redeemed instantly.
Sign up now to take advantage of these savings in Virginia’s Blue Ridge!
See what’s included!
VBR Savings Pass
- Mobile exclusive
- Instantly delivered via text and email
- New deals added regularly
Free
Passes Delivered Instantly To Your Phone
How It Works
1
The VBR Savings Passport is a curated collection of great deals and discounts for the best of Virginia's Blue Ridge.
2
Your pass will be instantly delivered to your phone via text and email and is ready to use immediately! There is no app to download. Your pass can be saved to your phone's home screen for easy one-tap access.
3
When visiting a venue, simply present your phone to the attendant to redeem your discount.
Included Venues
A Few Old Goats
A Few Old Goats (AFOG) is a nano brewery located downtown adjacent to the Old Southwest Historic neighborhood. The brewery features a spacious interior with a warm modern industrial feel including original historic brick and accented with a barrel stave wall. The brewery offers up to ten beers...
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What's Included
- 15% Off Merchandise
Amrhein's Wine Cellars
AmRhein Wine Cellars is family owned and operated. Our three vineyards at three different locations with varying soils and elevations afford us the luxury of designing all our wines from 100% estate grown grapes. This is unique in the industry.
What's Included
- 15% Off Total Purchase
Awful Arthur's Seafood Company
Awful Arthur's Seafood Company is a locally owned seafood company that has been in the Roanoke Valley for the past 25 years.
We specialize in our Raw Seafood bar, but we have a wide variety of menu items.
We specialize in our Raw Seafood bar, but we have a wide variety of menu items.
What's Included
- Buy One Get One Free Any Appetizer
Beale's Brewery
We make beer in Bedford, Virginia.
A sleepy town with secret treasures.
You just discovered one of them.
A sleepy town with secret treasures.
You just discovered one of them.
What's Included
- Free Growler (Fill Not Included) With Any Purchase Over $10
Beliveau Farm Winery
Beliveau Farm Winery is located on a stunning, 165 acre farm almost half way between Roanoke and Blacksburg. We invite you to come experience the magic that inspires everything we do as a local Winery, Bed & Breakfast, and Wedding & Events Facility. Whether you are looking for award winning...
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What's Included
- Free Souvenir Wine Glass With Any Purchase
Big Lick Brewing Company
Now open Mondays ever week from 4-9PM!
Originally Roanoke’s first Nano Brewery, our success has been built slowly through the development of quality beers, brewed with the best ingredients, by people using state of the art equipment.
Originally Roanoke’s first Nano Brewery, our success has been built slowly through the development of quality beers, brewed with the best ingredients, by people using state of the art equipment.
What's Included
- 15% Off Merchandise
Black Dog Salvage
Home of the DIY Network's "Salvage Dawgs". The main Black Dog Salvage retail showroom features 40,000 square feet of architectural salvage, custom furniture, gifts and souvenirs, plus over 70 local artists and vendors.
What's Included
- Free Gift
Blue Ridge Vineyard
Blue Ridge Vineyard offers much more than award-winning wines - walk the trails on our 300 acre farm, picnic with friends and family (and the friendly four-legged companion), watch and photograph the wildlife, or just relax in the barn.
What's Included
- 10% Off Total Purchase
Book No Further
Independent bookstore selling new and gently used books; featuring bestsellers, local authors and books about the Appalachian region
What's Included
- 10% Off Total Purchase
Cabo Fish Taco
All dishes are original derivatives of Southern California and coastal Baja Mexico. SO untuck your shirt, loosen your laces, sip on a homemade margarita and enjoy your time in our casa!
What's Included
- Free Queso Appetizer
Caverns at Natural Bridge
Descend 34 stories below the surface of the earth in the deepest caverns on the East Coast. Explore underground chambers, learn about cave formation, and discover natural inhabitants. Plus, mine for gems, build a bat house, walk the Buck Hill Trail, visit the rock shop and so much more.
What's Included
- $2 Off Adult Caverns Ticket
Chaos Mountain Brewing Co.
The crew here at Chaos Mountain doesn’t take anything too seriously, except making high quality, enjoyable craft beer. We are dedicated to producing the best possible beer from the best ingredients available. If a batch of beer doesn’t pass our quality assurance tests, it goes down the drain....
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What's Included
- 10% Off Total Purchase
Comfort Suites Inn At Ridgewood Farm
This relaxed all-suite hotel in a redbrick building is 7 miles from Virginia Museum of Transportation and 2 miles from Salem Civic Center Taliaferro Complex.
The unfussy suites come with free Wi-Fi, microwaves and minifridges, plus coffeemakers and flat-screen TVs. Upgraded suites add whirlpool...
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The unfussy suites come with free Wi-Fi, microwaves and minifridges, plus coffeemakers and flat-screen TVs. Upgraded suites add whirlpool...
What's Included
- 10% Off BAR Rate
CoreLife Eatery
At CoreLife Eatery, we believe the food you eat affects how you feel and how you perform. That’s why we make everything from scratch with real, whole foods and ingredients that are free from GMOs, trans fats, artificial colors, sweeteners, and other artificial additives. Featuring fresh, hearty...
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What's Included
- 25% Off One Bowl
Davidsons
Classic and contemporary clothing for men since 1910. Business, business casual, casual and shoes. Custom clothing and shirts. Tailor on staff.
What's Included
- 10% Off The Total Purchase Of Regular Priced Merchandise
Deschutes Brewery Tasting Room
As co-owners of Deschutes, we are proud to be family and employee owned. We are dedicated to our core values and live them every day by; honoring our customers, delivering quality, working as a team, doing our best and next time doing it better, building a healthier society, celebrating the culture...
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What's Included
- 15% Off Merchandise
Elephant Walk Restaurant & Lounge
Relaxed, American style restaurant and lounge, serving Breakfast, Lunch and Dinner at the Holiday Inn Tanglewood. Featuring fan favorites like Made-to-Order Omelets, Crab Cakes, Homemade Pizza and more!
What's Included
- FREE Appetizer With Purchase of Adult Entree
FarmBurguesa
FarmBurguesa (Farm-bur-guess-a) is a 13 seat Farm to Table burger restaurant in Vinton, VA. Come in and watch your food be prepared behind the 9 seater bar or one of our 2 high top bar tables. All menu items are sourced locally and prepared daily.
What's Included
- Free Soft Drink with Purchase of Burger
First Fridays
Live music events on select Friday's May-October
What's Included
- $1 Off Admission
Fork In The Alley Brick Oven Pub
Fork in the Alley is a true neighborhood pub with authentic Americana fare and brick oven pizza, offering an outdoor space, local beer and music.
What's Included
- 10% Off One Food Item
Fork In The Market
Fork in the Market is in the historic Market Building Downtown and features much the same. They both offer outdoor space, local beer and music.
What's Included
- 10% Off One Food Item
Franklin County Distilleries
We invite you to taste history with Franklin County Distilleries’ White Label Corn Whiskey, available on Virginia ABC shelves, and featured at FDC’s new Tasting Room in Boones Mill, VA.
Homegrown in the Moonshine Capital of America, Franklin County, VA, FDC’s White Label Corn Whiskey builds...
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Homegrown in the Moonshine Capital of America, Franklin County, VA, FDC’s White Label Corn Whiskey builds...
What's Included
- Free Shot Glass With Purchase Over $10
Golden Cactus Brewing
We brew every day with a new type of beer in each batch. We’re colorful, kid friendly, and love to share behind the scenes of how we brew. Visiting us is like visiting your grandma’s greenhouse on a warm Spring day.
What's Included
- 10% Off Merchandise
Grace's Place Pizzeria
Italian/American Restaurant, local favorite restaurant, serving gourmet pizzas, pastas, sandwiches, salads and a variety of delicious appetizers.
What's Included
- Free Bread Sticks With Purchase of $15
Hammer & Forge Brewing Company
Hammer & Forge Brewing Company exists as a celebration of the hard workers in every industry. We brew each beer to honor the dedication of everyday hard working people; individuals who see each new day as an opportunity to improve themselves and the world around them. Life is not about the end...
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What's Included
- 15% Off Merchandise
Hickory Hill Vineyards & Winery
Back when only eight wineries graced Virginia and every winemaker knew each other, Roger and Judy Furrow planted their first vineyard alongside Smith Mountain Lake.
Back even further, when women had just been given the right to vote, Etta had built herself a farmhouse near the Roanoke...
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Back even further, when women had just been given the right to vote, Etta had built herself a farmhouse near the Roanoke...
What's Included
- 10% Off Total Purchase
Homestead Creamery
We make farm fresh dairy from happy cows in Franklin County, VA. Our full line of dairy products include milk, ice cream, and butter. Our store, the Farm Market, offers our products plus many other local, VA made goodies.
What's Included
- Buy One Large Milkshake, Get One 50% Off
Kids Square Children's Museum
Kids Square is a premier destination where curiosity is stimulated and families are motivated to explore, play and learn together in a hands-on learning environment.
What's Included
- Free Gift From Treasure Box
Martin's Downtown
Hip Downtown destination featuring delicious Burgers, BBQ, Salads, Mac & Cheese, Appetizers and the valley's best live music 5 nights a week!
What's Included
- 10% Off Food
Mast General Store
Discover all you need for life! Mast General Store is a unique downtown emporium featuring traditional fashions, comfortable footwear, outdoor and travel gear, rocking chairs, cast iron cookware, country gourmet foods, decorative home accessories, toys powered by imagination, and over 500 old-fashioned candies.
What's Included
- 15% Off One Regularly-Priced Item
Olde Salem Brewing Co.
Located at the very heart of Salem Virginia's Historic Main Street District, Olde Salem Brewing Co. exudes history. Our building was constructed just 114 years after the town was founded in 1806 by James Simpson; and until now had been home to a well known appliance store for decades. We believe...
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What's Included
- 10% Off Total Purchase
Parkway Brewing Company
Parkway Brewing Company was established in 2012 to produce the finest beers possible. Currently capable of 17000 bbls per year and located in Salem, VA, Parkway Operates a 30bbl 4 vessel brewhouse and a 3.5bbl pilot brewhouse. These systems allow Parkway to produce 22 beers per year for the...
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What's Included
- 10% Off $10 Or More
Peaks of Otter Winery and Orchards
Peaks of Otter Winery’s mission is to be good stewards of the land, the fruit, the community, and the consumer. To produce wines that are pleasant and fun to make, taste, sell, and drink. To make all who come feel special, valued, appreciated and a part of this family farm.
We are Virginia’s...
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We are Virginia’s...
What's Included
- 10% Off Total Purchase
Pomegranate Restaurant
Locals and travelers alike are amazed when they walk into Pomegranate - a unique restaurant which began as a feed store for local farmers and later became a wine warehouse. Pomegranate features a casual to upscale menu using simple and local (when available) foods prepared deliciously. Many events,...
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What's Included
- Free House Made Dessert With Purchase of Entree
Putt-Putt Fun Center
61 years in the Roanoke Valley offering 36 holes of Putt-Putt Golf, Arcade with a prize center, BatZone Batting Cages with 4 speeds of baseball and 4 speeds of softball. Open Year Round!
What's Included
- Play Both 18 Hole Course For The Price Of One
Roanoke Pinball Museum
The Roanoke Pinball Museum is an interactive museum dedicated to the science, art, and history of pinball. Our games are fully playable and span a near-century of production from the 1930's through today.
What's Included
- 10% Off All Merchandise
Roanoke STARCADE
The Roanoke STARCADE is a new, 3,000 square foot facility just a quick walk from the Roanoke Pinball Museum on the 2nd floor of Center in the Square featuring classic and new arcade systems and activities for gaming, competition, private engagements and of course, great fun. The experience at...
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What's Included
- $1.00 Off Regular Ticket Price
Sports Haven Inc
We are the premier sports memorabilia store in the Blue Ridge Region. We are the official merchandiser for the Roanoke Rail Yard Dawgs.
What's Included
- $5 Off Any Purchase Of $20 Or More
Starr Hill Pilot Brewery & Side Stage
Starr Hill Pilot Brewery & Side Stage showcases new beer and new music in the Starr City: Roanoke, Virginia. Our Roanoke Tap Room is open every day of the week and features 23 rotating beers on tap, live music performances Thursday through Sunday, and local food trucks on the patio on weekends....
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What's Included
- 10% Off Merchandise
STEAM Coffee + Eatery
Start your day or keep it going strong and visit STEAM - a coffee shop and eatery - located in the Conference Center at The Hotel Roanoke & Conference Center.
STEAM Coffee + Eatery, a vibrant new grab and go retail space in The Hotel Roanoke & Conference Center, is the newest addition to the...
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STEAM Coffee + Eatery, a vibrant new grab and go retail space in The Hotel Roanoke & Conference Center, is the newest addition to the...
What's Included
- 10% Off Order In STEAM Coffee + Eatery
The Cookie Store
Fresh baked cookies, and brownies. We also have gift boxes, cookie trays, and decorated cookie cakes in any flavor cookie dough.
What's Included
- 25% Off Total Bill Over $10
The Grandin Theatre
Our mission is to preserve the historic Grandin Theatre as a cultural and educational resource devoted to film and the cinematic arts for Western Virginia.
What's Included
- 1 Free Small Popcorn
The Pine Room At Hotel Roanoke
From the snack n' share options and hearth flatbreads to the farmland offerings and signature items, The Pine Room features American Rustic cuisine that presents simplistic, sustainable, and high-quality ingredients in an inviting presentation. The menu builds upon the Hotel's overall partnership...
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What's Included
- 10% Off Food In The Pine Room
The Regency Room
The Regency Room has remained at the heart of the Roanoke social and cultural experience.
The restaurant, under the direction of Executive Chef Stephen DeMarco, features French- inspired Southern cuisine and is open year-round, including holidays.
With seasonal menu offerings, live entertainment,...
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The restaurant, under the direction of Executive Chef Stephen DeMarco, features French- inspired Southern cuisine and is open year-round, including holidays.
With seasonal menu offerings, live entertainment,...
What's Included
- 10% Off Food
The Spot on Kirk
The Spot on Kirk is an intimate music venue and gathering place on Kirk Avenue in Downtown Roanoke, Virginia that runs as a non-profit organization. A wide variety of local and national musicians take the stage to provide a live-music experience like nowhere else.
What's Included
- 20% Off Concert Ticket
Three Notch'd Brewing Co.
Three Notch’d Brewing Company was conceived by three friends who value great beer and great times, with close family and friends. We work each day to Leave Our Mark on the craft brew industry and by making great beer. We hope that you will join us and Leave Your Mark, too.
What's Included
- 15% Off Merchandise
Twin Creeks Brewing Company
Twin Creeks Brewing Company is a dream that has been growing for over eight years. The dream to build a brewery, to make beer, to be a part of a community, who wouldn't love to do that? We can spout off vision and mission statements all day long but in reality, it all comes down to the love of...
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What's Included
- 50% Off Glass Growler With $20 Purchase
Twisted Track Brewpub
We are a brewery with a restaurant featuring a mix of appetizers, sandwiches and entrees. We have 8+ house brewed beers on tap along with a couple ciders and several wines from around the world.
What's Included
- Half Off App With Entree Purchase
Unleashed Dog Bakery & Boutique
Unleashed LLC is a locally-owned dog bakery & boutique located at 131 Campbell Ave SW. Our store has a continual rotation of over 50 varieties of dog treats - all made with simple, honest ingredients. We also carry toys, collars, leashes, clothing, gifts and more! Many items sold in the store are...
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What's Included
- 10% Off Total Purchase
Virginia Children's Theatre
Virginia Children's Theatre (VCT) is the only professional children’s theatre in the commonwealth dedicated solely to youth, schools and families. VCT produces three targeted literary plays and one issue-based play per year, and offers year-round academy-based classes, in-school residencies,...
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What's Included
- 5% Off Groups Of 10+ ; 10% Off Groups Of 20+
Virginia Mountain Vineyards
Virginia Mountain Vineyards was established in the spring of 1998 when we planted 3,325 Chardonnay and Cabernet Franc vines. Today we tend 5,625 vines with the addition of Merlot, Traminette, and Petit Verdot grapes covering more than 9.5 acres. Our thanks and appreciation extends to the family...
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What's Included
- 15% Off Merchandise